Beauty Pageants, a peek behind the scene in Oslo, Norway, 2009

Cheryl Marie Cordeiro visiting the Norwegian Miss Model of the World and Miss Tourism Queen International pageant in Oslo, Norway, 2009. Red coat by Patrizia Pepe.
Photo for CMC by: Jan-Erik Nilsson © 2009.

A while back I got a call from pageant organizer Peter Hadward in Stockholm, Sweden. He is the national director and franchise owner of most of the beauty pageants there are in Scandinavia. After successfully having “done it all” in the entertainment industry in the 1980s and 90s, he has now settled for the challenging task of coaching young women towards fame and glory in the fashion industry.

During the talk Peter mentioned the upcoming international pageants of Miss Model of the World (MMW) and Miss Tourism Queen International (TQI) that were to be held in Oslo, Norway in early March 2009. He also mentioned the possibility that I could come along and coach a small group of Swedish girls through a real pageant.

The girls would participate outside the real Norwegian competition, but would be allowed to appear on stage and would be modelling sponsored designer dresses
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Beauty Pageants, a peek behind the scene
1 – Dressing and outfit

Natasha showing the dress that later actually is worn by the winner

Natasha, the head stylist, shows the dress that later actually was worn by one of the the winners
Photo for CMC by: Jan-Erik Nilsson © 2009.

The trip up to Oslo from Gothenburg was some four hours of relaxed travelling. The roads were good and were being improved along the way as we travelled towards a more and more wintry landscape in southern Norway. We arrived at about 2 pm and after checking in at the Clarion Hotel Royal Christiania, the first thing was to meet up with Peter and his styling team, and to send the girls off to their various appointments.

Clarion Hotel Royal Christiania is one of Oslo’s most modern and comfortable first-class hotels, and is located at the very heart of Oslo. It was a very good choice and was a very pleasant stay. Though we were early, the atmosphere at the meeting place was electric, with the styling team on location and already at work! Continue reading “Beauty Pageants, a peek behind the scene
1 – Dressing and outfit”

Beauty Pageants, a peek behind the scene
2 – Hair and Make-up

Natasha at work, in the hair and make-up room for the girls.
Photo for CMC by: Jan-Erik Nilsson © 2009.

After selecting the gowns and being properly fitted, the girls were off to do their hair and make-up. The styling team on location had superb energy and focus, working several hours to get all the girls ready for the event.

The waiting time for hair and make-up gave a pleasant opportunity for the girls to socialize, network and do some girl-talk!
Continue reading “Beauty Pageants, a peek behind the scene
2 – Hair and Make-up”

Beauty Pageants, a peek behind the scene
3 – Stage Rehersal

CMC coaching and giving pageant tips to Katarina (left) and Minna (center) just before the event at Sirkus, Oslo, Norway, 2009.
Photo for CMC by: Jan-Erik Nilsson © 2009.

1. Rehearsal begins

When the dresses were all set, the make-up and hair stylists were done, we proceeded to the event arena, which in this case was Sirkus, the largest club in Oslo which could seat 1,100 guests. Appearing in front of that many people would be scary for anyone. However it now turned out that the seats were distributed over several floors, so the show would be less intimidating for the girls than we initially had feared.
Continue reading “Beauty Pageants, a peek behind the scene
3 – Stage Rehersal”

Beauty Pageants, a peek behind the scene
4 – Crowning and After-Party!

The bartenders were not about to be upstaged by the girls; they offered a brilliant show of their own bartender tricks, juggling bottles, glasses and blenders.
Photo JE Nilsson CM Cordeiro-Nilsson © 2009.

Around 10 pm the crowd started to pour in. The photography crews settled in and representatives from print newspapers as well as on-line journals started to appear and introduced themselves. The lights flashed and the sound checks punched holes in the ambience once in awhile. Girl friends, boyfriends, talent scouts and the hot and successful of the clubbing crowd milled around, settling in the VIP areas and the bought tables.

It wasn’t before long that the music was pumping to a vigorous dance beat and the DJ created new sound waves that got the crowd on their feat before the event began. Everything with the show was rehearsed and planned by now. The second stylist crew was on site and they were busy re-tangling any hair that the rehearsal could have untangled. Continue reading “Beauty Pageants, a peek behind the scene
4 – Crowning and After-Party!”