2013. Not unexpectedly, a Louis Vuitton outlet is located at Marina Bay Sands (MBS) Singapore. MBS which besides a large conference hotel and casino, features a long list of the world’s most famous luxury brands.
Text & Photo © JE Nilsson, CM Cordeiro 2013
I wonder what it is with sons of carpenters. One launches an entire institution of religion and the other, saves us from bad travel experiences and gives us the gift of luxurious, resilient travel bags.
The name Louis Vuitton evokes in me, not the large conglomerate fashion house with Nicholas Ghesquière (from 2013/4, who succeeded Marc Jacobs, from 1997) as artistic director of the empire, but rather the humble beginnings of the son of a carpenter who at age 14, in 1835, packed his bags in Anchay, Jura where he was born in France, and headed for Paris – on foot. He took odd jobs along the way to pay for food and lodging, all this while, perfecting his carpentry skills and expanding his knowledge on various types of wood.
400 km further away and one year later, Louis arrived in Paris to find a flourishing haute couture culture, where lavish and elaborate dressing was all the rage. It was here that he learnt to pack such elaborate outfits to perfection. And it was his dress packing skills and not foremost his carpentry skills that attracted the attention of Empress Eugénie. He became her favourite packer.
It was not long before he combined his dress packing skills with his carpentry skills to produce the first flat, stackable trunk for transportation. These stable and solid trunks were covered with grey Trianon canvas.